Angela vs. People Who Know What They Are Doing

Pretend-Doctor Angela Lauria (Pretend because EGS isn’t accredited in the US so the title is illegal to use [Sidebar: You know your school is janky with the President of it has a Q&A and actually doesn’t answer the question]) paints a very seductive picture of her services. That’s to be expected though, as folks with Narcissistic Personality Disorder are masters of gaslighting and pulling you onto their side.

But does Angela deliver?

I’ll let you be the judge. I’m going to show you a triptych of manuscripts right from the writers themselves, the final copy sent to Angela for publishing. Then I’ll show you some things from the publisher that published one of my books – fair comparison, right?


But first, here’s another thing that shows just how unqualified Angela Lauria is when it comes to ‘coaching’. She calls them books, but by and large they aren’t. If you average the page count of everything she’s published, it comes out to 117. That isn’t a book.

A book isn’t a book unless it contains a minimum of 60,000 words or 240 pages. What Scamgela badgers people into submitting is considered by actual publishers that actually went to school for this as either ‘short stories’ or ‘novellas’. Mostly novellas, between 7,500 and 40,000 words.

Anyway, here’s what all that money you spent gets you:

Click the images for the bigger view.


Three books. Three ENTIRELY DIFFERENT FORMATS! What an absolute shit show. Angela Lauria of the The Author Incubator is so completely disorganized, so horribly unqualified for what she does, that she can’t even give people who spent thousands of dollars – literally put their future on the line – a style guide! Considering how she farms out every single thing about the publishing bit to other people – what in the hell does she actually do?

Oh, right, narcissist; she’s busy trying to illegally cram “Dr.” onto everything she can, hosting a web page that opens with nothing but a picture of her, writing horrible emails (That I still get. Angela, darling, stop trying to remove me. It won’t work, dummy.), and hosting horrible webcasts.

Angela’s ACTUAL job is to convince the world that Angela is important.

She doesn’t really have time for silly old you.

Now, the other side:

I’ve written several books. Most have been technical. No one has ever asked me for a dime.

The last book, I was paid $3,000.00 up front for it. Well, paid isn’t the right word – I was given an advance of $3,000 from future royalties. So I wouldn’t get another dime until my royalties went beyond that initial $3,000. That’s pretty much the defacto standard way things are done in the publishing world.

So, after the contracts were signed and everyone was in agreement I was sent what is colloquially known as the ‘authoring bundle’. It looks like this:

What you’re looking at is a collection of files that do several things:

  1. Explain to a new (or returning) author the particular layout and formatting this publisher uses
  2. Contains actual Word templates that ensure you’re using the correct font, heading sizes, table of content style, etc
  3. Reminds the author of the deadline and page count agreed upon – as well as the timeline, when each chapter was expected
  4. Includes actual tools to help translate a rough draft you already have into the publishers preferred format
  5. Includes a sample of the style of writing they are expecting from you, sample prefaces, sample bios, etc

This is to the benefit of both parties. By sending each chapter when I’m done with it I get quick feedback that I can immediately incorporate going forward, the publisher gets a standard format that they can use their tools against, and everything is done on time and without needless calls or emails back and forth.

When the book is finished, it gets pored over by:

  1. Reviewers – 3 – 12 people
  2. A Development Editor
  3. Technical Editor
  4. Indexer
  5. Proofreader
  6. Back to me for revision
  7. Go back to step 1.

Remember, I didn’t pay them for any of this – they paid me!

Here’s what how the template for my last book looked:

The template goes on for 17 pages covering every style type that I could ever imagine.

So when I wrote – I just wrote. I didn’t need to worry myself about how the list should look, or chapter titles (That’s something I supply in my initial overview I provide), margins, indents, nothing. I let the template do its magic.

I explained and showed all this to Angela, and she was too arrogant to understand it!

For all the money YOU spent, your book is going from Angela, to ‘some guy’, to the FREE Kindle Desktop Publishing suite to Amazon. Oh, she does spend like $400 on some bulk ISBNs, even though it’s completely pointless to do since none of them are ever physically published (She doesn’t even understand the purpose behind ISBN!!!)

Due to her complete lack of any formal formatting, things like this happens – a lot:


So, please, if you really want to just throw your money away then do it by buying my completely fake book (100% 5 star reviews!) or help me out on Patreon. One of my goals there includes hiring a private detective to tail Angela for 48 hours (Though I’ll probably have it done anyway).

As a final thought – ask these questions to yourself:

  1. How many of the authors that she has published have actually made a name for themselves OUTSIDE of her constant emails?
  2. How many publishers have a web page that opens with a (heavily airbrushed) picture of the founder above the fold? (“Above the fold” – another term Angela doesn’t know, is used to denote articles or text that would be seen first in a newspaper – because its ‘above the fold’ of the paper)
  3. How many other publishers claim an almost 100% bestseller for all their authors?

If you happen to get Angela on the phone, or during one of her webcasts, be sure to ask her

  1. What in the fuck is this, and how did you get a PhD in it when it’s not even offered at that diploma mill?

And a new drinking game!

Watch Angela’s videos and every time you hear her referred to as a “Doctor” take a shot. You’ll be drunk within 10 minutes.

In the United States, and Miss Manners agrees, Doctor is a title for a medical professional. Miss Manners’ father used to say that a PhD was like a nose – “you don’t make a fuss about having one because you assume that everyone does; it’s only when you don’t have one that it’s conspicuous”. And Scamgela is awfully conspicuous about it, no?